It’s one thing to grow a business—it’s another to grow a legacy. On a recent episode of Legacy of Leaders, Jason Shepard, the founder of Coastal Wildlife & Pest Control Services, gave us a front-row seat to his leadership style, business values, and what it really takes to build a brand that stands the test of time.
Building with Purpose, Not Just Profit
Jason didn’t stumble into leadership—he stepped into it with intention.
When he launched Coastal Wildlife & Pest Control Services, he knew he wasn’t just solving pest problems. He was creating a company that serves people with care, clarity, and consistency. His mission? Protect homes and properties with solutions that are safe, strategic, and grounded in trust.
That approach has made Coastal Wildlife more than a pest control company—it’s become a trusted name in the Southeast, known for its integrity, proactive service, and deep customer relationships.
What Makes a Legacy Leader?
On Legacy of Leaders, Jason shared what separates lasting leaders from the rest:
- Consistency in Communication – Whether it’s educating clients or leading his team, Jason is all about transparency.
- Investing in People – He believes in pouring into his team so they can pour into the community.
- Staying Rooted in Values – As the business grows, his core values stay front and center—something customers notice and remember.
Jason’s story is proof that strong leadership isn’t flashy—it’s steady, clear, and deeply human.
The Role of Brand in Leadership
One standout point? Jason understands that being a great leader also means being a great brand ambassador. His company’s values don’t just live on paper—they’re infused into Coastal Wildlife’s look, messaging, and customer experience.
From logo to lead nurturing, every touchpoint reflects his commitment to excellence. And that consistency builds trust—a key ingredient for any business wanting to stand out in a crowded market.
Check out the full interview here: